Northwest utilities and energy efficiency organizations are taking a collaborative approach to Strategic Energy Management. 

The NW SEM Collaborative was formed in 2011 based on the premise that the region can achieve more working together than can any single utility or organization working alone. The NW SEM Collaborative aims to help energy efficiency program administrators accelerate the adoption of SEM in the industrial and commercial sectors.

The NW SEM Collaborative continues to grow and evolve with the following goals:

  1. The NW SEM Collaborative is a self-sustaining organization with a diversified funding base.
  2. The NW SEM Collaborative is a regional organization and engages with SEM leaders across North America to share SEM design lessons and expand the impact of SEM.
  3. The NW SEM Collaborative supports the SEM Hub as the go-to resource for SEM professionals to readily find resources, information, tools, contacts.
  4. The NW SEM Collaborative enables members to drive increased savings and resilience through wider adoption (# of participants) and deeper engagement (EMA measures).
  5. The NW SEM Collaborative engages with regional leaders responsible for the development of regional resource planning.

New and Improved Industrial Toolbox Talk Cards

We’ve refreshed, updated, and improved the Industrial SEMHub Talk Cards to make it easier than ever to stimulate energy efficiency conversation and learning among your staff.

Working Groups

Participating in a Working Group is an effective way to work with your peers on shared challenges in SEM program management. To get involved in a Working Group, just email us and we will add you to the list for the Working Group(s) you are interested in.

Diversity, Equity, and Inclusion & SEM: Sada Naegelin (Stillwater Energy) and Tina Schnell (Ask Energy) 

Develops strategies for delivering SEM in a diverse, equitable, and inclusive way. Please email us to be added to the notification list. MET: September 29 NEXT MEETING: TBD

Beyond the E – Dee Naraynan (PSE) and Karen Brooks (Strategic Energy Group)

This group convenes to identify the additional benefits (engagement, customer service, non-energy specific resource conservation) that SEM brings to energy management. Please email us to be added to the notification list. Met September 30. NEXT MEETING: TBD


Measurement & Verification – Jacob Schroeder (Cascade Energy), Kevin Campbell (Energy 350), Josh Rushton (Rushton Analytics)

Continues to confront challenges, find opportunities and share insights on how to make M&V of SEM projects more effective, including alternative approaches, standardization, savings persistence and more. Please email us to be added to the notification list. MET: September 21 NEXT MEETING: TBD

Emissions Reduction – Tamara Berger (BCHydro), Mike Christianson (Energy350), and Thu Tran (Cascade Energy)

Discusses and develops strategies to integrate greenhouse gas (GHG) reduction strategies with SEM. Please email us to be added to the notification list. MET: September 28 NEXT MEETING: TBD


Small-to-Medium Business SEM Delivery: Tom Hovde (Snohomish County PUD) and Renee Garrels 

Discusses and explores approaches to addressing barriers to SEM participation and delivery for small-to-medium customers. Please email us to be added to the notification list. MET: September 15 NEXT MEETING: October 13

Thanks to all who attended the 2021 NW SEM Collaborative Fall Workshop

The annual NW SEM Collaborative Fall Workshop was another invigorating, memorable event uniquely serving the Northwest. Keynote speaker Moji Igun kicked off three days packed with the perspectives, experience and wisdom of our collective SEM community across the Northwest. With daily Action Sessions focusing on five emerging topics facilitated by volunteer collaborative members, along with plenty of informal networking sessions, this event was a paragon of SEM collaboration—and we couldn’t have done it without your participation.

Speaker and session presentations are now available:

Download Workshop Presentations >

Northwest SEM Collaborative Overview Video

Northwest SEM Collaborative Overview

Join the NW SEM Collaborative

Join us in accelerating the adoption of SEM practices.


SEMHub is brought to you by the Northwest Energy Efficiency Alliance (NEEA) and the following project sponsors:

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